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Local Retailer Donates Money to Bolton Indian Girls Football Club

06/07/2010

Local retailer SMS Stores of Countless Lane, Radcliffe, Manchester, has donated almost £750 to the Bolton Indian Girls Football Club, which will use the funds to encourage more Asian females to get involved in sports.

SMS Stores has been raising money for its local community through the sale of specific products in store and has been able to donate the money raised for the good cause with the help of the charity Making A Difference – Locally (MADL). The MADL charity was formed in May 2008 with the intention of assisting more than 2,000 independent retailers throughout the UK with raising money for their local communities. The charity works by a specified amount of the cost of certain products promoted instore being allocated to the retailer’s MADL charity fund. For instance, this month for every box of Weetabix Minis Fruit & Nut purchased in store, 5p of the sale will go into the retailer’s MADL fund to be donated to their chosen charity.

The charity was created by Nisa-Today’s and Costcutter Supermarkets and the stores participating in the scheme are all members of Nisa-Today’s or independent retailers who are part of the Costcutter Supermarkets Group.

Kanji Naran, store owner, commented: “We are very pleased to make this donation to the Bolton Indian Girls Football Club as we believe it is very important to encourage the younger generation to take part in sporting activities. The MADL charity allows the store to thank the local community for their constant support and we are already planning our next donation.”